Public Domain Apple Inc. Established inthe firm has become a symbol of innovation and elegance in design. This condition supports the brand, which is one of the major business strengths identified in the SWOT analysis of Apple Inc. Apple has changed its corporate vision and mission statements over time, to reflect changes in the company from the time of Steve Jobs to the current leadership of Tim Cook.
By undergoing general environmental factors analysis of PEST Apple Inc we will easily handle many assumptions and will also adapt quickly and effectively to the change of external conditions.
It will also help Apple to understand their business performance. After understanding their business process their business will be more effective, efficient and developed.
Therefore, we will explain these four general environment factors that placed an impact on Apple Inc business process and also how they handle problems that comes out from these PEST factors.
However, Apple Inc could not control the political factor. Since until it is reported that more than a half of sales of their products comes from countries other than America. To reduce their operating cost Apple also spread their product manufacturing to different companies outside America.
For example, when there is political instability between US to states where Apple operates their business, a business delay could be occur and as a result the image of Apple Inc could become bad to its customers and retailers. According to that information we can see that political relationship between U.
Economic factor analysis World economic condition is also becoming one of the factors that influence Apple Inc business process as this company is recognized internationally. Inflation, recession and currency are three important economic factors that Apple noticed. For example, during inflation period in the U.
By doing so the revenue of their product in international market will increase. Technology had become the most important media that makes this globalization developed faster and wider.
|Apple’s Corporate Mission Statement||By undergoing external factor analysis of PEST Apple Inc we will easily handle many assumptions and will also adapt quickly and effectively to the change of external conditions.|
|Apple’s Corporate Vision Statement||Apple Switch ad campaign "Switch" was an advertising campaign launched by Apple on June 10,|
The Virtual world that we can access to nowadays technology is used by Apple as a big business opportunity by developing many virtual media. Music market to cyberspace has big roles that influences people to use this virtual world. Apple is globally seen as the King of technology caused by their virtual media development and design improvement.
The reputation of Apple also goes up and many people had started using it and have become a lifestyle. Therefore social factor have positive effect on Apple Inc. The competition also gets harder as technology changes and innovation developed much faster.
As a result all of technology has a short lifetime. That is why Apple needs to upgrade their product more often so they will outdo their competitors easily. In this case Apple will invest a lot of their capital to the Research and Product Development.
That is why external technological factor will also help apple to plan their new goals to compete with their competitors.This PESTEL/PESTLE analysis is a guide for Apple in is strategic formulation process. Political Factors Affecting Apple’s Business The most significant political external factors in Apple’s remote/macro-environment present opportunities.
Potential Impact of Social Factors on Apple The biggest growth in consumer spending in coming decades will be in areas of the world such as Africa where people are unfamiliar with Apple products. Consumers in those markets and younger people in Apple’s established markets, such as the United States, lack the strong emotional attachment .
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Aug 12, · Apple Inc., the one-time computer also-ran that changed the way the world listens to music, is now the most valuable company in the world.
(See "Apple becomes world's most valuable company," The. Some of Apple’s products. Apple Inc.’s corporate vision statement and corporate mission statement align to support the company’s success in the computer technology, consumer electronics, and online digital services industries.
2. Economic factor analysis.
World economic condition is also becoming one of the factors that influence Apple Inc business process as this company is recognized internationally.
Inflation, recession and currency are three important economic factors that Apple noticed.